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Solo artists and performing groups of all types will find everything needed to book performances, build tours, and succeed on the road. Each chapter explains in detail a key element of the booking and touring process, revealing how to turn a single booking into a tour, prepare a sound budget for touring, target prospective bookings, and create promotional materials that sell. Includes revolutionary new ways that performers, managers, and presenters are using the Internet to transform the business of booking live performance events. Also provides in-depth information about what presenters need from artists, the technical aspects of touring, the unique demands of touring abroad, and touring through the eyes of the artist. Includes a Tour Manager's Resource Kit and numerous other ready-to-use sample materials, including a contract, letter of agreement, technical information questionnaire, performance checklists, calendars, schedules, tour budget model, glossary, and much more. Rena Shagan is president of Rena Shagan Associates, a New York City marketer of performing arts companies for touring in the United States and abroad. She has served as consultant on booking and tour management techniques for a wide range of companies and presenters, and has lectured and published on the subject across the country. A former modern dancer, Rena hs been general manager for several dance companies, and helped to create the professional dance ogranization Dance/USA. She lives in New York. |